Innovation

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As a manufacturer, innovation is a fact of life for us.  It has to be.  If we went to market year-after-year with the same tired old merchandise, you would soon find someone else to be your supplier and we’d be out of business. 

Of course, there’s more to innovation than just products.  You also expect us to get better at taking your order, filling your order, and providing the other services that a first-class supplier provides their customers.  Part of our mission statement (at left) is "always find a better way" and we take that very seriously.

Every business, whether they’re General Motors, Tacony Corporation, or the one-man snow cone stand down the street has to innovate to survive.  But it’s not as easy as it sounds.  Way back in the 1600’s, Sir Isaac Newton observed that "objects in motion tend to stay in motion and objects at rest tend to stay at rest."  Of course he was talking about physical motion, but the same principle certainly applies to business, too. 

Most of us spend a good part of the day herding cats, trying to keep things running, solving problems, putting out fires.  It’s not always easy to find the time to work on making things better.  We like to call it working on your business, not just working in your business. It’s tough.  The important things often are.

I remember when my mom and dad were the first ones in the family to get a television.  It was small and black and white, and there was only one station which didn’t come on until 3:00 in the afternoon.  That was in the mid 50’s.  Today, barely half a century later, you can watch hundreds of channels on color sets that fill up an entire wall, or you can watch TV on your cell phone.  Those first sets seemed like a miracle but today they’re just a curiosity.

My parents bought that first TV from a local merchant who had the word "radio" in their name.  There are a few of those guys still around, but not many.  As fast as the products have changed, the way we buy them has changed just as quickly.  Who would have thought, not that many years ago, that you could buy a 60" flat-screen TV from the same store where you buy your tires and your groceries?

So, change is inevitable.  And change is good.  We’re all subject to Newton’s law of motion whether we like it or not.  We want to stay at rest.  But we can’t.   We have to keep moving forward so we don’t get left behind.   This country’s economy was built by independent businessmen (and women) who had the vision to see the future and the courage to do something about it.  No matter how busy we are running the business, time spent improving the business is the best investment any of us can make.

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