By now I’m sure you’ve heard the story of the rodents running around in Taco Bell/KFC stores in New York City.  Yum Brands, the owner of the chains, has closed a number of stores owned by the local franchisee and has hired an expert in "pest control in urban areas" to review the affected stores.

Ben McConnell, at Church of the Customer points out that more than 660,000 people have viewed the 27 videos on the incident posted on YouTube.

It’s 2007; the twenty-first century.  What once would have been a local problem is now a "shot heard around the world."  As Ben points out, Yum Brands seems to be reacting properly, if a little slowly. 

Nobody’s perfect.  We all make mistakes.  But we’re now judged by a worldwide audience, not so much by our errors, but by how we respond.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: