What Do You Think?

First, thanks to all of you who have taken the time to take our on-line survey.  Your opinions are important to us and we want to give you information that will help you run a profitable business.  If you haven’t take the survey, please consider it.  We’re always happy to hear from you.  The survey only takes a couple of minutes to complete.

I thought it would be interesting to let you know how the results are going.  We asked you to rate a variety of topics on a scale from zero to ten, depending on your interest.  The number one topic so far is "Sales Tools" with an average ranking of 8.7.  A close second is "Advertising and Marketing" with an average of 8.7. 

Other top choices in order are: "Public Relations and Word of Mouth", "Setting Prices", Human Resources/Training and Motivation", "Customer Loyalty Programs", "Long-Term Business Value", "Store Design", "Hiring and Training Top Employees", and "Process Improvement/Quality Management".

We asked your level of interest in expanding on the blog concept.  Nearly 70% of you said you’re seriously interested in an industry-specific dealer blog.  87% of you expressed at least some interest in industry-specific blogs for our consumers.

All of the respondents have at least some interest in "business tools", with 82.6% seriously interested.  We will continue to track your responses as they come in.  I’ve posted your results on my bulletin board and will refer to them often as I select material for inclusion in Mine Your Own Business.  Thank you again for your responses, and if you haven’t responded yet, today would be a great day to do it.

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