Posted on August 27, 2009 by mlbuckley
This rather lengthy post originally appeared on February 24, 2009
A regular reader and former coworker emailed me over the weekend with an interesting question about buying locally. He asked, “At what point is price an issue?” He cited a couple of recent instances where he paid more to buy something locally rather than buying it [...]
Filed under: Advertising, Marketing and Positioning, Buy Local, Competition, Customer Service, Sales and Salesmanship | Tagged: amazon, big box stores, buy american, buy locally, heataher goringe, home depot, lowes, small business, true value, wiggly wigglers | Leave a Comment »
Posted on February 24, 2009 by mlbuckley
A regular reader and former coworker emailed me over the weekend with an interesting question about buying locally. He asked, “At what point is price an issue?” He cited a couple of recent instances where he paid more to buy something locally rather than buying it online. The price difference wasn’t enough to be a [...]
Filed under: Advertising, Marketing and Positioning, Competition, Customer Service, Sales and Salesmanship | Tagged: amazon, big box stores, buy american, buy locally, Competition, home depot, lowes, small business, true value | 4 Comments »