Posted on November 27, 2009 by mlbuckley
It’s unfortunate that the media have chosen this particular name for the day that often makes or breaks an American retailer’s year. It is the day when many retailers bottom line changes from red ink to black, but the term still has a negative connotation for many people. In fact, depending on the outcome of [...]
Filed under: Advertising, Marketing and Positioning, Buy Local, the Economy | Tagged: small business, retailing, black friday | Leave a Comment »
Posted on November 13, 2009 by mlbuckley
I spent the last two mornings helping set up for a charity auction. The Poor Clare nuns hold an annual auction to help pay for the expansion of their monastery. That’s right. They’re actually expanding. Reports of the demise of religious orders is greatly exaggerated. Some orders are actually doing quite well. But that’s a [...]
Filed under: Advertising, Marketing and Positioning, Branding, General Business, Motivation | Tagged: mission statement, small business | Leave a Comment »
Posted on November 9, 2009 by mlbuckley
OK, I understand that our elected employees never go out of campaign mode. At the very moment that the newly-elected employee places his/her hand on the Bible the reelection campaign has begun. I get that. But how much is too much? How much of their reelection process are we, the taxpayer/employers supposed to pay for.
Case [...]
Filed under: Current Affairs, politics | Tagged: abuse of power, carnahan, political narcissism, scamming the taxpayers, small business | Leave a Comment »
Posted on November 2, 2009 by mlbuckley
Thanks to Andrew Williams of Vac Shop, Mayfield, Newcastle Australia for pointing out this post at Website Magazine. Search engines Google and Bing (formerly MSN search) announced last week that they’re going to start indexing Twitter tweets.
According to Website, a new eMarketer report (“Social Commerce on Facebook, Twitter and Retail Sites”) “while some e-commerce merchants [...]
Filed under: Advertising, Marketing and Positioning, Computers & the Internet, Social Media | Tagged: bing, google, small business, twitter | Leave a Comment »